It’s no secret that the SUV market is all but saturated with models from various car makers. And it’s a sector of the automotive industry that is one of the fastest growing. More people are buying SUVs as manufacturers being offering models that appeal to their needs and budgets.
Perhaps one of the oldest manufacturers of SUVs is Land Rover. This iconic British car marque has been making 4x4s, SUVs and all-terrain vehicles since the 1970s. If you’re in the market for an SUV, why should you consider the Land Rover brand?
It turns out that there are plenty of reasons to get a “Landie”! Here are a few of them:
They sell like hotcakes
Do you remember the old Land Rover Defenders and the original Range Rover models? One thing that is common with both models is that they were boxy and uninspiring. Decades ago, the Land Rover marque got aimed at people in agriculture. Range Rover is a newer brand, and first got marketed at wealthy landowners.
These days, the Land Rover brand is marketed at those that want capable 4x4s and SUVs. The Defender is no longer in production for emissions control reasons. But there are plenty of other models like the Discovery and Freelander.
The Range Rover marque also has a variety of models in its stable. The Sport and Evoque sell well if the sales figures from Hunters Derby are anything to go by!
They are stylish
Today’s Land Rover SUVs appeal to the masses because they are stylish. It’s a fact that even the most critical of car reviews can agree with. The styling cues of today’s Land Rover and Range Rover SUVs are attractive. And they are in keeping with today’s trendy society.
Why do you think celebrities and footballers, for example, opt for Land Rover and Range Rover vehicles? They are often in the public spotlight. The last thing they want to do is drive a car that doesn’t look great in front of the camera!
Reliability has improved
There used to be a running joke of how Land Rover vehicles were some of the worst built automobiles ever! The good news is that the Land Rover and Range Rover brands have shaken off that negative image.
Parent company Jaguar Land Rover has invested billions into improving today’s models. As well as future ones. New engineering techniques and better quality control have improved reliability for the marque.
It’s best to buy British
Most consumers don’t know where their vehicles are built. Or, indeed, where the manufacturers are based. Land Rover is a British brand. It always was, and always will be.
The design and manufacturing of Land Rover vehicles for the UK market is done in various parts of the West Midlands. These days we live in an age where we have to import many of our products.
It’s a refreshing change to have a choice of buying a vehicle from a British brand, made in Britain!
So, what are you waiting for? Go out and get a Land Rover SUV today!